Mental-health campaigner George Hodgson, 25, of conversation-starting T-shirt label Maison de Choup, discusses parents, kids and opening up

Being open humanises you, it's not lecture-y, it normalises insecurities and it makes it easier for your child to be vulnerable with you

The men and boys I’ve watched the film with cringe because we inherently know what’s right or wrong even if we're conditioned to forget it

A huge part of safeguarding your kids and improving their mental health involves having everyday conversations about sex and relationships

Role play is a great way to put kids in the hot seat. Say: “You’re with this good-looking guy at a party and you’ve both had a few drinks…”

“Hopefully one day people of all ages everywhere will realise they are so much more than their bodies” – girl aged 15-17

Parenting is based on modelling. People often tell me: “I never heard my parents say the word ‘sex’.” That sent them a strong message…

Talk to your daughter. Aim to have healthy, positive and candid conversations focusing more on what our bodies do than on how they look

We make it clear: good sex (whatever that means to young people) can contribute positively to their wellbeing. Bad sex can do the opposite

How do kids age 12 to 16 feel their screen use is affecting them – and do they think parents can help them if they need it?

Anime gave me the confidence and understanding that sex and bodies are nothing to be afraid or ashamed of. I wish I’d known that growing up

What do you say to boys to convince them that they should be good people? How do you teach anyone that what they’re doing is harmful?

We bring up children to be polite and to say: “Sorry I wasn’t able to eat all the carrots” instead of: “I didn’t like the carrots”

Silence about sex & relationships is not an option. Not saying much about it is saying something…

For years we’ve heard about the need to empower girls. But do they feel empowered?

Start the sex-ed conversation. You'll safeguard your children, shore up their mental health and in the process strengthen your connection…

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